The Art of Design

Project Tundra is coming along nicely. With just under a month to go before the SEMA show, everything seems to be falling into place.

I delivered the truck two weeks ago to Elkhart, Indiana-based The Art Of Design (TAOD). Dean Loucks is the owner of the company (or artist in residence as he likes to say). He has designed the paint scheme for Project Tundra that is based on multi-layered paint applications and true flame techniques. The truck will sport a custom-designed paint job using Akzo Nobel paints. Of course, the Light Truck and SUV logo will be incorporated and prominently displayed on the truck.

You can see some of TAOD’s work at www.taod.org

I pick up the truck from TAOD later this week to continue the installs for the truck. If you will be at SEMA later this month, be sure to stop by booth 31921 to see the finished vehicle!

Thanks for reading,

Joe Escobar

Joe Escobar is the Editor in Chief of Light Truck and SUV magazine and LightTruckBiz.com. Joe has been in the publishing industry since 2000, when he began his writing career as the technical editor of Aircraft Maintenance Technology magazine. "The truck and SUV aftermarket industry is a fun industry to be involved with," shares Joe. "Great people, cool products, and really awesome trade shows. What more could you ask for?"

2 Responses to “The Art of Design”

  1. Software Development Guide Says:

    Software Development Guide…

    I couldn’t understand some parts of this article, but it sounds interesting…

  2. Daniel Tierney Says:

    I am in the process of opening a motor vehicle sales operation specializing in SUVs, crossovers, light trucks and minivans. I would like to subscribe to your publication and also I was wondering if you would know where I might find photos and artwork that is specific to SUVs and lght trucks. Thanks very much. 425-766-6658

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